Live Jasmin is a prominent adult entertainment website that has established itself as a major player in the live cam industry. Founded in 2001 by Hungarian entrepreneur György Gattyán, the platform provides live streaming services that feature performers engaging in a range of sexual activities, from erotic conversations and stripteases to more explicit interactions. Over the years, it has grown into one of the most popular sex webcam sites globally, attracting a large and diverse user base. The company's infrastructure and staff are primarily based in Hungary and Luxembourg.

The platform operates on a business model that connects performers, who are often referred to as models, with customers from around the world. The majority of models hail from countries such as Romania, Ukraine, the Philippines, and Colombia, while the customer base is predominantly from the United States and Germany. These performers can earn a payout percentage ranging from 30% to 80% of their income, depending on their earnings. In many regions, models work with studios that provide them with the necessary equipment, infrastructure, and management for their live shows.